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Editorial Policy

Overview

Sustainable Biz Canada (SustainableBiz.ca) is an online business news publication owned by Squall Inc. (Squall).

Squall is in the process of preparing a comprehensive editorial policy. Aspects of the policy that have been formulated and agreed to by the Squall newsroom and management are referenced below.

As a small news organization, it is a significant undertaking for Squall to write its own policy from scratch although this is our goal. To fully understand the scope and content of an editorial policy, Squall has referred to the documentation prepared by several of the largest and most respected news publications including The Globe and Mail, Toronto Star and The Canadian Press.

References for developing Squall’s editorial policy

Canadian Press - Our news principles

Globe and Mail - Editorial code of conduct

TorStar – Journalistic standards guide

Squall’s mandate

Squall is a Canadian National service that publishes business news with the highest achievable degree of integrity and accuracy. This mandate has earned Squall the trust of its readers and secured a place for the organization as a primary source of business news in Canada.

The delivery of Squall’s editorial policy is determined by the day-to day-conduct of Squall’s staff and regular freelancers.

Guiding practices

  1. Investigate and verify facts, information and individuals included in any article.
  2. Cite competent authorities as the origin of information or concepts open to question.
  3. Confirm facts and publish reports that do not incorporate editorial opinion or comment.
  4. Admit errors promptly and clearly.
  5. Accept criticism and complaints in a balanced, polite and sensitive manner.
  6. Be aware of the power of news stories to injure and ensure accuracy.
  7. Clearly reference and link to any copyrighted content derived from another publisher.
  8. Sharing articles in advance of publication is not permitted, with some exceptions for verification.

Ethical behaviour

Squall staff and freelancers should:

  • Always identify themselves as news reporters.
  • Not pay newsmakers for interviews or suggest material benefits in exchange for stories.
  • Not accept material items for favourable coverage.

Squall business news reporting policy

The purpose of this policy is to protect Squall and its staff from conflicts of interest that could damage credibility.

Guiding practices pertaining to business reporting

Squall staff and freelancers should not make significant personal investments in companies likely to be reported on. They are allowed to invest in diversified mutual funds and other government securities.

Impartiality

Squall writers recognize that parties in conflict should receive fair consideration and publish fact-based stories enhanced with factual details.

Squall Guidelines for Guest Submissions and Columns

Procedures regarding guest submissions and featured columns include:

  1. Guest submissions share expertise relevant to industry peers.
  2. Articles should provide perspectives or insights valuable to readers.
  3. Marketing pitches in submissions are not permitted.
  4. Squall prefers to publish exclusive, unpublished articles.
  5. Squall reserves the right to edit submissions for consistency with content standards.
  6. Squall may refuse submissions not meeting its editorial standards.